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Salesforce Marketing Cloud Intelligence Accredited Professional Sample Questions:

1. Which two statements are correct regarding the Parent-Child configuration?

A) Parent-Child allows sharing both dimensions and measurements
B) Parent-Child configurations can cause performances issues
C) Parent-Child links different tables based on shared key values
D) A Parent-Child cannot be configured between an Ads data stream type and a Conversion Tag one.

2. A client's data consists of three data streams as follows:
Data Stream A:

* The data streams should be linked together through a parent-child relationship.
* Out of the three data streams, Data Stream C is considered the source of truth for both the dimensions and measurements.
* Data Stream C was set as a 'Parent', and the 'Override Media Buy Hierarchy' checkbox is checked What should the Data Updates Permissions be set to for Data Stream B?

A) There is no difference, all permissions will have a similar effect given the scenario.
B) Update Attributes and Hierarchies
C) Update Attributes
D) Inherit Attributes and Hierarchies

3. An implementation engineer is requested to extract the first three-letter segment of the Campaign Name values.
For example:
Campaign Name: AFD@Mulop-1290
Desired outcome: AFD
Other examples:

Which formula will return the desired values?

A) LEFT(EXTRACT(csy['campaign_name]],~',0),3)
B) LEFT(EXTRACT(csv[campaign_name'}/-',1),3)
C) EXTRACT(EXTRACT(csv['campaign_name]]/@',1),-,0)
D) EXTRACT(csv[campaign_name!;@',1)
E) EXTRACT(csv[campaign_name'],-,0)

4. A client created a new KPI: CPS (Cost per Sign-up).
The new KIP is mapped within the data stream mapping, and is populated with the following logic: (Media Cost) / Sign-ups) As can be seen in the table below, CPS was created twice and was set with two different aggregations:

From looking at the table, what are the aggregation settings for each one of the newly created KPIs?

A)

B)

C)

D)

5. A client has integrated the following files:
File A:

File B:

The client would like to link the two files in order to view the two KPIs ('Tasks Completed' and 'Tasks Assigned) alongside 'Employee Name' and/or
'Squad'.
The client set the following properties:
+ File A is set as the Parent data stream
* Both files were uploaded to a generic data stream type.
* Override Media Buy Hierarchies is checked for file A.
* The 'Data Updates Permissions' set for file B is 'Update Attributes and Hierarchy'.
When filtering on the entire date range (1-30/8), and querying employee ID, Name and Squad with the two measurements - what will the result look like?

A)

B)

C)

D)

Solutions: